Implications Of Effectiveness Of The Communication †Free Samples

Question: Discuss about the Implications Of Effectiveness Of The Communication. Answer: Introduction Communication has an essential role to play in any business organization. Clarity in communication in all levels of the organization will ensure the effectiveness of the organizational performances and success. Irrespective of any industry in which a business organization operates, it is essential to ensure good and positive communication (Austin Pinkleton, 2015). This assignment highlights a multi-national business organization, that operates in various countries such as Australia, India, Oman as well as Nigeria. This business organization manufactures agricultural equipments and distributes it to the local as well as the international clients. The organization is a big one, with more than 8000 employees, in the five countries (Beamer Varner, 2011). The customer base of the multi-national organization is huge. They have more than 1 million customers, all over the world. However, in the recent years, the company has been facing various communication issues. The challenges included lack of timely communication with the clients, along with communication breakdown from the top management, as well as from the lower level employees (Brownell, 2015). The communication issues also encompassed taking feedback from the clients, communication using the local languages (Suter et al., 2009). Cross-cultural issues as well as lack of adequate development in the digital literacy were also some of the major communication issues, faced by the multi-national company. This assignment highlights some of the good practices of communication, in business organizations, in order to ensure that the organizational operations are successfully completed. Moreover, various strategies are proposed that could be used by the business organization, in order to ensure the mitigation of such communication issues. The implications of the effectiveness of the communication and the mitigation of the issues will also result in the successful enhancement of the organizational performances. Good practices Communication is one of the most essential activities that need to be carried out by any business organization (Grunig Dozier, 2013). Communication is essential in the business organizations to ensure that the information is circulated among the various levels of the employees smoothly (Brownell, 2015). With lack of communication, the employees of the business organization will lack in knowledge and information, and will not have an idea, what is to be done, in order to fulfil the organizational goals (Beamer Varner, 2011). Communication issues are common in business organizations. However, the best practices, which are followed by various other organizations, include the following strategies. Abiding to the 7 cs of communication It is important that the employees of the business organization abide the 7 cs of communication. The 7 cs of communication are: Completeness- Communications in business organizations has to be complete. This highlights the fact that all the information that needs to be conveyed has to be done. All the relevant information has to be furnished, in order to ensure that the communication is complete (Dolan, 2017). Complete communication internally, among the employees, as well as with the clients, ensure the enhancement of the organizational goals (Moscardo, 2009). Moreover, a complete communication also ensures additional information is also conveyed, thus leaving no scope of doubt in the listeners mind (Eisenberg, 2014). Incomplete communication triggers confusion as well as conflicts over sharing incomplete information (Henderson, Stackman Lindekilde, 2016). Conciseness- In order to ensure that effective communication is carried out, the other business organizations ensure concise communication. This highlights that the communication is made effectively, in the least possible way, so that redundant information in not communicated. Sharing of unnecessary information results in redundancy, and triggers confusion (Henderson, Stackman Lindekilde, 2016). Conciseness is essential for ensuring effective communication. It is time saving, as well as cost saving (Moscardo, 2009). Moreover, it conveys the exact message, thus mitigating the chances of confusion. Concise message is not repetitive and hence is more comprehendible to the recipient. Consideration- Being considerate is implemented by the business organizations that ensure effective business communication. Being considerate means understanding the situation that the other person is going through (Austin Pinkleton, 2015). Before communicating, it is essential to understand the background and the mindset of the person (Eisenberg, 2014). While communicating, it is important that the recipient or the audience be not harmed by the communication (Brownell, 2015). Moreover, the communication should not harm the sentiments of the ones, being communicated with. Clarity- Clarity in communication includes being specific about the communication. Clarity includes emphasising on specific messages that are being communicated, in order to mitigate confusion (Fallowfield Jenkins, 2009). Lack of clarity in communication will give rise to confusion. Clarity of thoughts will enhance the meaning of the messages being transmitted, along with increasing the chances of effective work. Concreteness- Concrete communication includes being particular about the transmission of the messages, along with reducing being fuzzy (Ulmer, Sellnow, Seeger, 2013). Concreteness includes information being supported by specific facts and figures (Henderson, Stackman Lindekilde, 2016). In the organizational context, it is important that the messages be not wrongly interpreted. Correctness- The communication has to be correct. The information that is transmitted, has to be correct so that the information could be used effectively (Dolan, 2017). Correct communication has a significant impact on the business organization and its activities. If incorrect communication is done, then wrong information will be transmitted, thus reducing the effectiveness of the communication (Booth, 2009). Courtesy- This implies that respect in communication has to be given to each other, such that the communication is polite and empathetic (Grunig Dozier, 2013). Courteous message includes, respecting the viewpoint of the other person, along with being empathetic in communication. Thus, the business organizations that ensures effective communication abides by the 7 Cs of communication (Ulmer, Sellnow, Seeger, 2013). Engage in formal communication The business organizations engaging in effective communication, engages in formal business communication. This includes effective formal communication with the employees, along with communication with the clients. Formal communication includes business meetings as well as exchange of e-mails (Booth, 2009). Video conferencing is also an effective way of communication to connect the clients and the employees, located in different geographical locations. Thus, even though geographical constraint is faced during communication, yet, it is easily overcome with the efficient use of technology. Impart oral as well as written communication Oral as well as written communication is an essential part of effective communication. It is important that written communication be also given adequate importance (Sageev Romanowski, 2011). The business organizations that ensure effective communication, engages in written communication as well (Brownell, 2015). Moreover, engaging in written communication, acts a proof of communication with the employees as well as the clients. Well documentation of the communication with the client The communication with the clients has to be well-documented. This is important to ensure that none of the parties, in the communication can deny the exchange of information later (Grunig Dozier, 2013). Thus, it is essential that the communication with the client is well-documented, and the document is shared with the concerned people (Robbins, 2009). Clarity in communication, among the various levels of hierarchy The flow of communication among the various levels of the hierarchy has to be maintained, such that the top-level employees are able to communicate effectively with the lower level employees and vice-versa (Leonard, Graham Bonacum, 2014). This ensures a positive organizational culture and organizational behaviour among the employees of the business organization (Austin Pinkleton, 2015). Thus, the business organizations that follow the effective communication diligently ensure a positive work culture and impart effective fulfilment of the organizational goals. If these practices could be implemented by the business organization, then it i possible to mitigate the organizational communication issues, that is faced by them. Future strategies The first challenge that the multinational company faces is the lack of timely communication with the staffs and the clients. In order to ensure that this challenge is not faced, a regular communication with the client has to be done (Leonard, Graham Bonacum, 2014). The basic structure of the organization has to be changed. The top-level employees need to ensure that they engage into open conversation with the staffs from time to time. This will be helpful in mitigating the challenges, faced by the company (Maguire Pitceathly, 2012). Moreover, the reliability of the business organization will also increase if timely communications with the clients are maintained. The issues faced by the clients could be highlighted as soon as it occurs, thus mitigating the issues, sooner. This in turn will ensure customer satisfaction and customer retention. Thus, repeat customers will be obtained by the business organization. Another challenge that the company faces is the communication breakdown from top-levelmanagement to the front line employees and vice versa (Leather Eaves, 2015). However, in order to ensure that this challenge is not faced by the business organization, the top-level managements have to communicate from time to time with the clients as well as the staffs (Cenere et al., 2015). The changes in the organizational culture have to be incorporated, such that clarity of communication could be implemented among the front line employees and top-level staffs (Sageev Romanowski, 2011). The feedback from the clients is essential in order to ensure that the feedback on the products is collected and the areas of improvement are implemented in the upcoming products (Townsend, DeMarie Hendrickson, 2013). In order to ensure that the feedback are collected from time to time, the clients should be given feedback forms (Eisenberg, 2014). Moreover, employees who are a part of the customer service team should be given the duty to collect timely feedback from the local as well as the international clients and make sure that the changes demanded by the clients are incorporated, if feasible (Beamer Varner, 2011). Moreover, it is also essential that the clients be informed about the collection of their feedback and incorporation of changes requested by them (Zalabak, 2014). Since the company operates in 5 different countries, adopting to the local language of these five countries is a major issue (Leonard, Graham Bonacum, 2014). Thus, it is recommended that the company should recruit people form from the local countries, which have the knowledge of the local language (Yule, 2013). This will be helpful in mitigating the issues with the local language (Hovland Lumsdaine, 2017). Moreover, since the clients are local as well as international, hence a common platform for the communication with the clients should also be ensured (Leather Eaves, 2015). English could be chosen as a common platform for communication for the employees and the local and international clients (Ulmer, Sellnow, Seeger, 2013). Irrespective of the country, to which the employees belong, it is important that all the employees should be given the minimum training on technology, that are essential for the fulfilment of the organizational goals. This will help in mitigation of the comm unication issues and communication using social media could be carried out successfully, without any barrier. Cross-cultural issues are also a major barrier in organizational communication (Yule, 2013). Since the company operates in various countries, hence the employees belong to different culture. In order to ensure that the cross-cultural communication is carried out effectively, the employees have to be made aware of the culture of each other (Halawah, 2015). This could be done, if the employees engage themselves in cross-cultural extracurricular activities (Maguire Pitceathly, 2012). Moreover, the employees need to be made aware of the culture of each other and ensure that they respect the culture of each other, in order to retain organizational harmony (Hovland Lumsdaine, 2017). Along with these, each of the employees has to be open to accept differences of option. Moreover, active listening and observing the body languages of each other, is effective in mitigating cross-cultural differences in communication (Leonard, Graham Bonacum, 2014). Along with the mitigation of the language barrier, hostile stereotypes are to be removed as well (Austin Pinkleton, 2015). The differences of behaviour that is incorporated in a person, as an impact of culture, has to be mitigated. Respecting the culture of each other, ensures in the mitigation of the cross-cultural issues. The multi-national company operates in 5 different countries, among which some of them are developed countries, while some being developing ones. Hence, the digital literacy among the countries varies widely (Maguire Pitceathly, 2012). Thus, the employees of Australia, are much more advanced and tech savvy, than those of Nigeria or Oman. India being a developing county has been able to impart considerable digital literacy, among the people (Cenere et al., 2015). Thus, the employees of the company, who are in India have some digital knowledge, and thus, are able to communicate using advanced technology. Thus, if the employees from all the five countries are communicating with each other, the people of the countries of Oman and Nigeria might not be able to join the other countries, as they lack technological development (Hovland Lumsdaine, 2017). Thus, it is recommended that all the employees of the company should be given the same training, to equip themselves well with the organiza tional culture and the technological developments (Henderson, Stackman Lindekilde, 2016). Thus, the above recommendations and future strategies are effective in ensuring the mitigation of the faced barriers. Conclusion and implications Communication is an essential activity for any business organization. The multi-national company has been facing various communication issues. However, it is essential to ensure that the organizational issues regarding communication should be mitigated. The above-mentioned recommendations should be followed, in order to ensure that the organizational issues are mitigated. However, if the issues of communication faced by the company are not mitigated, then it implies that the recommendations are not diligently incorporated. New strategies and implementation plan needs to be imparted such that the communication issues in the business organization could be curbed down. Before the strategies are applied in the organizational context, it is essential that the organizational structure is evaluated to be effective for the application of the communication strategies. Moreover, communication is an essential activity. So, even if the recommended strategies do not enhance the communication, oth er potential solutions are to be highlighted, in order to ensure effectiveness of communication in the organization. It is to be noted that if the employees are trained effectively and aligned with the organizational goals, then the employees will be able to get themselves freed from the communication issues. Imparting effective training to all the employees, irrespective of the country they belong to, is helpful in mitigating cross-cultural issues as well as discrepancy in the technological knowledge. The implications of the communication in the organization are to ensure that all they employees are able to communicate with each other with clarity and courtesy. Moreover, it also implies that the organizational goals as well as the steps needed to be taken, in order to fulfil the goals are communicated effectively. This ensures the enhancement of the organizational performances, along will achievement of client satisfaction. References Austin, E. W., Pinkleton, B. E. (2015). Strategic public relations management: Planning and managing effective communication campaigns(Vol. 10). Routledge. 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